Wednesday, March 27, 2013

Quotes, Questions, and Advice

 Here are some of my favorite quotes and guidelines:

"According to the latest research, IQ accounts for what portion of career success?
A. 50 to 60%
B. 35 to 45%
C. 23 to 29%
D. 15 to 20%
The answer: between 4 to 10 %. ( confining oneself only to the answers presented is a symptom of excessive L-directed thinking)(58)."

One story pink brings up is one told by Mackenzie, who would go to different classrooms and ask, " who here is an artist? Please raise your hand". The results were almost always the same: in kindergarten, every kid thrust their hand in the air. In 2nd grade, three-fourths of the class raised their hand. By 3rd grade, very few children raised their hand, all hesitant to admit to what they learned was deviant behavior.

"Match
1. A Whole New Mind.    A. Times New Roman
2. A Whole New Mind.            B. Arial
3. A Whole New Mind.          C. Courier New

You most likely got the right answer in a heartbeat. However, Pink points out that if he asked this very question 25 years ago, people wouldn't have known which was which"

The inventor is a type of individual that Pink describes one who can combine ideas in those "aha!" Moments ( which, studies have shown, light up the right side of the brain a moment before making such a connection).
Pink shows such a person with an ad in which one person walks with a chocolate bar, and another with peanut better. The two collide.
" Hey, you got peanut butter on my chocolate" one complains.
"And you got chocolate on my peanut butter" says the other.
Each taste it and love the mixture. The announcer then intones, "Reese's Peanut Butter Cups. Two great tastes that taste great together."

Another individual that will prosper with the rise of creativity in the world is the metaphor maker.
"Suppose you're at the office one day and your boss says, "lend me your ears." As we learned in chapter 1, because the literal meaning of those four words computes only in a gruesome way, the left hemisphere will get a bit panicky and look beseechingly across the corpus callosum for assistance. The right hemisphere will then calm its partner, put the phrase into context, and explain that' lend me your ears' is a metaphor. The boss doesn't really want you to pull a Van Gogh."

Guidelines
On design:
1. Don't specialize
5. Before giving birth to anything physical, ask yourself if you have created an original idea, an original concept, if there's any real value in what you disseminate.
6. Know everything about the history of your profession
7. Never say, "I could have done that" because you didn't.
24. Consume experiences not things.
38. There are three types of beings: those who create culture, those who buy culture, and those who don't give a s*** about culture. Move between the first two.
33. Normal is not good.

Read short stories.
"Call me Ishmael. That's not my name--- but Herman Melville's famous opening line does offer some guidance for sharpening your narratives skill." (124)
I use this method a lot. My favorite is "It started with a sneeze". I dare you, try writing a story with that sentence.
Ask Yourself: "Who are these people?"
" Do you ever find yourself in large public places(airports, shopping malls, movie theaters, or sport stadiums)? looking around and wondering who all these people are. make up stories.Are they lovers? Co-workers? Spies!!! I've already decided that the girl next to me is a secret agent. Come on. Make up a story for the people around you.

Also, if you liked "Tomatoes", you should check out Sarah Kay and Phil Kaye (No relation).

Negative spaces:
See the spot between the E and X? The arrow? That's a negative space. 

See if you can find the negative spot in this one. It took me a while.


3 comments:

  1. Great story wish I can read it one day and love the back ground just magnificent

    ReplyDelete
  2. There is a kiss chocolate in the KISS.

    ReplyDelete
  3. I so want to read this book now!

    ReplyDelete